let me set you up for success

A strong brand and good content is the difference between average and amazing.

I can help start-ups with:


  • Develop your brand name, product and feature names

  • Define your brand architecture

  • Create a brand tone of voice and brand characteristics

Product development

  • Content design and UX writing

  • Content style guides and content design frameworks

  • Product propositions


  • Testing content with users


  • Defining success metrics for content

See how I've helped new brands Stride and Neon.

“Rachel's work laid the foundations of our brand content. If you get the chance to work with her, seize it!

Lauren Currie OBE, Stride

“Working with Rachel was brillant...she shaped the Neon brand and worked on content strategy. Rachel works in a collaborative way that quickly helped us understand what we needed and was key to the success of Neon.

Dan Powell, EngineeringUK